Fine Writing Instruments & Unique Gifts

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After making bags since 1995 in the same manner as every other supplier in the world under the brand name Shoreline, with the same basic materials available at that at time, the owners decided to take a fresh look at aligning the ethical social practices of their Company with ethical product materials and manufacturing practices. As the specifiers of everything that goes into every product they made, they chose to hold themselves accountable for the actions of their suppliers working on their behalf and for the consumers who did not know any better when they purchased their products. That was 2006. From that period forward they began the transformational process of replacing product materials with eco-conscious materials, teaching their retail customers about the materials, phasing out existing products and materials. What they did was nothing short of a do-over. Within 30 months, they had converted their supply chain to greener processes, greener materials and greener thinking. GreenSmart.